Post by account_disabled on Mar 7, 2024 3:07:05 GMT
Enjoyable content over promotional content The brands video content is purely focused on being enjoyable over being promotional something a lot of brands struggle to do. of what has made consumers fall in love with the brands TikTok. Recently Duo their funky green ambassador features in most of their video content allowing the brands video content to still be recognisable whilst not being purely promotional. Mixing up an outdated strategy Duolingo is a brand that is not afraid to mix up its TikTok strategy when it does not seem to be working as well as it once did. If you have experience in marketing on TikTok you will know the frustration of the everneeded change of a TikTok strategy.
How has this impacted Duolingo overall The best brands on TikTok know that vanity metrics are not everything You should not measure a brands success on social media purely based on vanity metrics likes comments shares etc. they are not the beall and endall Engagement rates gen Hungary Mobile Number List erally give you a much better overall picture of how well your brand is doing on social media and show how engaged your followers actually are. Duolingo is currently operating at a engagement rate which shows that.
The its strategy is working well for them at the moment. Duolingo has carefully measured how its strategy for the videobased app has affected other parts of the business such as app downloads and website traffic. The brand has skyrocketed to the top of the educational chart in the Apple App Store numerous times after seeing a spike in video views on TikTok. As a social media marketer it is important to track and measure how well your strategy is contributing to other parts of your company and how you can increase your contribution through social media content. Key Takeaways Ensure your target customer is on TikTok before prioritising marketing on TikTok else you could be wasting your time and efforts Keep mixing up your strategy on TikTok. The algorithm is always changing so youll need to change your strategy in alignment with this.
How has this impacted Duolingo overall The best brands on TikTok know that vanity metrics are not everything You should not measure a brands success on social media purely based on vanity metrics likes comments shares etc. they are not the beall and endall Engagement rates gen Hungary Mobile Number List erally give you a much better overall picture of how well your brand is doing on social media and show how engaged your followers actually are. Duolingo is currently operating at a engagement rate which shows that.
The its strategy is working well for them at the moment. Duolingo has carefully measured how its strategy for the videobased app has affected other parts of the business such as app downloads and website traffic. The brand has skyrocketed to the top of the educational chart in the Apple App Store numerous times after seeing a spike in video views on TikTok. As a social media marketer it is important to track and measure how well your strategy is contributing to other parts of your company and how you can increase your contribution through social media content. Key Takeaways Ensure your target customer is on TikTok before prioritising marketing on TikTok else you could be wasting your time and efforts Keep mixing up your strategy on TikTok. The algorithm is always changing so youll need to change your strategy in alignment with this.